THE BRIEF
Help Rashida Jones write and produce a holiday campaign starring Yara Shahidi that’s better than the one Mindy Kaling made the year before ;)
THE WORK
We took a great idea, lots of favors, and stretched our budget to deliver this cheerful spot for the holidays. Bonus that it was done by an incredible team of primarily female filmmakers.
It’s kind of a big deal when women as amazing as these two collaborate, not to mention it’s with a brand as iconic as Tory Burch. So we captured beautiful BTS to share across social and digital channels.
THE RESULT
The clients from Tory Burch were obsessed with the campaign and said it was one of smoothest productions they have ever done as a company. We also garnered great coverage as a cherry on top!