THE BRIEF
We’ve got one shoot day with Amy Poehler, and some funny ideas. Would Rashida want to direct and help figure out what should we do?
THE WORK
To help with a limited amount of time and budget to film a variety of skits, Rashida came up with the idea of using figurines with Amy doing a little puppeteering and narration. The films featured revised, female empowered, versions of classic fairytales.
THE RESULT
The campaign was a major success for Golin and their PepsiCo client. Rashida & Amy captured hilarious moments that were only made possible by providing these two besties and former cast mates a safe space to play.
